Wednesday Webinars

Wednesday Webinars

Every Wednesday at 3PM GMT, discover advanced ChatGPT capabilities for business teams across your organization. Interactive training sessions with live demonstrations.

Register for Next Webinar

Free live sessions every Wednesday at 3PM GMT

Weekly Series • Every Wednesday

ChatGPT for Marketing Leaders

10 December 2025
3:00 PM UTC
1 hour

Time Until Webinar

03
Days
08
Hours
47
Minutes
20
Seconds

Learn how to turn ChatGPT from an ad-hoc copy helper into a consistent, brand-safe engine for briefs, campaigns and content your marketing team can rely on.

What You'll Learn:

  • How AI reshapes the modern marketing workflow beyond copywriting
  • Creating brand-safe prompts and accelerators for briefs, campaigns and content
  • Practical examples: demand gen, social repurposing, email nurture and sales enablement
  • How to maintain brand voice and consistency across teams using ChatGPT
  • Building a scalable marketing toolkit your whole organisation can use

Join other business leaders discovering advanced ChatGPT capabilities

Coming Up Next

Register now for upcoming Wednesday Webinars

Weekly Series

ChatGPT for Leaders: AI-Enabled Decision Making and Organisational Clarity

17 December 2025
3:00 PM UTC
  • How AI reshapes leadership workflows and decision-making
  • Using ChatGPT for OKRs, strategic narratives and 1:1 preparation
  • + 3 more topics...
Register Now
Weekly Series

ChatGPT Connectors: Build Integrated, Governed AI Workflows Across Your Enterprise

07 January 2026
3:00 PM UTC
  • Why disconnected systems cause low adoption and shadow AI
  • How connectors unify enterprise workflows inside ChatGPT
  • + 3 more topics...
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Weekly Series

ChatGPT Custom Actions: Turn GPTs Into Real Business Systems

14 January 2026
3:00 PM UTC
  • Why GPTs fail without data: the limits of disconnected AI
  • How Custom Actions connect GPTs to systems like CRM, HRIS, and internal tools
  • + 3 more topics...
Register Now

Why Business Leaders Attend

Not your typical AI webinar

Business Applications, Not Technical Training

Focus on sales enablement, marketing productivity, and team collaboration—not IT governance or technical features.

I Didn't Know It Could Do That Moments

Discover advanced ChatGPT capabilities most teams don't know exist: Voice, Projects, Custom GPTs, and more.

Practical Use Cases for Your Teams

Walk away with specific prompts, GPT ideas, and workflows you can share with your sales, marketing, and ops teams Monday morning.

Ask Questions, Get Live Demonstrations

30 minutes of live Q&A where you can ask about your specific use cases and watch us demonstrate solutions in real-time. Interactive, not lecture-based.

What to Expect

60 minutes • Every Wednesday at 3PM GMT

Each session includes tactical ChatGPT capability demonstrations, business-focused AI news, and live Q&A where you can ask about specific use cases for your teams.

No vendor pitch. No IT jargon.

Just practical ChatGPT applications you can use immediately.

Past Sessions Archive

Catch up on previous webinars on-demand

Stop Reinventing the Wheel: Ready-to-Use ChatGPT Tools for Your Team
1 hour
Recorded

03 December 2025

Stop Reinventing the Wheel: Ready-to-Use ChatGPT Tools for Your Team

Your team is rebuilding ChatGPT prompts from scratch. Learn how leading companies use pre-built toolkits—OKR writers, job description generators, 1:1 planners—to accelerate adoption across every role. See live demos of tools you can deploy immediately.

Why pre-built tools accelerate ... The anatomy of an effective Ch ... Role-specific examples: OKR pl ... +3 more
Prompt Engineering for Business Results (Not Academic Theory)
1 hour
Recorded

26 November 2025

Prompt Engineering for Business Results (Not Academic Theory)

Skip the 'act as an expert' fluff. Learn the prompting patterns that actually improve business output: better proposals, clearer emails, faster analysis and more strategic thinking.

The 3 prompting patterns that ... Chain-of-thought for better st ... Context injection: teaching Ch ... +1 more
ChatGPT Voice Mode: The Feature Your Teams Don't Know Exists
1 hour
Recorded

19 November 2025

ChatGPT Voice Mode: The Feature Your Teams Don't Know Exists

Discover how Voice Mode transforms ChatGPT from a typing tool into a thinking partner. See practical applications for sales call prep, presentation rehearsal, and hands-free AI assistance in the field.

Why Voice Mode is ChatGPT's mo ... Sales teams: role-playing obje ... Field service: getting AI guid ... +1 more
Custom GPTs for Business: Building Team-Specific AI Assistants
1 hour
Recorded

12 November 2025

Custom GPTs for Business: Building Team-Specific AI Assistants

Learn how to create custom GPTs that solve specific business problems. From sales proposal writers to customer service coaches, discover how to build AI tools your teams will actually use.

Understanding Custom GPTs vs s ... Building a sales proposal GPT ... Creating customer service trai ... +1 more
Shared Projects in ChatGPT: From Shadow AI to Shared Intelligence
1 hour
Recorded

05 November 2025

Shared Projects in ChatGPT: From Shadow AI to Shared Intelligence

Discover how Shared Projects turns ChatGPT into a team collaboration tool. Learn practical applications for sales handoffs, marketing campaigns, and cross-functional projects that drive business results.

What most teams miss about Cha ... How Shared Projects transforms ... Business applications: sales e ... +1 more
Wednesday Webinars - Engaged Learning

Your Host

Charlie Cowan

Founder, Kowalah

Charlie helps mid-sized companies discover and implement practical ChatGPT applications, specializing in business-focused training that reveals advanced capabilities most teams don't know exist.

  • Taught himself to code using AI tools, building multiple production applications
  • Helps business leaders discover advanced ChatGPT capabilities (Voice, Projects, Custom GPTs)
  • Runs weekly training sessions showing practical AI applications for business teams
Charlie Cowan

Frequently Asked Questions

Everything you need to know about Wednesday Webinars

Business leaders at organizations with 1,000-10,000 employees: CROs, Heads of Sales, Heads of Marketing, Department Heads, and CEOs/Managing Partners wanting tactical ChatGPT guidance for their teams.

Most AI webinars are passive lectures about trends and theory. Ours are interactive working sessions: 20-30 minutes of live ChatGPT demonstrations showing advanced capabilities, then 30 minutes where you ask questions about your specific use cases and watch us demonstrate solutions in real-time. You'll leave with prompts and techniques you can use Monday morning.

No. We welcome everyone from complete beginners to daily ChatGPT users. If you're new, you'll discover capabilities you didn't know existed. If you're experienced, you'll learn advanced features (Voice, Projects, Custom GPTs) that most users haven't explored. The Q&A format means you can ask about your current skill level.

All registered attendees receive a recording link after the session. Past webinars are also available in our archive on this page. However, the live Q&A is where the real value happens—you can ask about your specific business challenges and get demonstrations tailored to your needs.

No. These are pure educational sessions focused on helping you and your teams use ChatGPT better. We'll mention Kowalah's services if directly relevant to a question, but the content is designed to give you immediate, actionable value whether you ever work with us or not.

Absolutely. Most employees are using personal ChatGPT accounts alongside official tools because of superior capabilities. Understanding ChatGPT helps you understand what's possible with AI, guides vendor selection, and shows you what your employees are already using in the shadows. The techniques transfer across AI platforms.

Yes! We encourage you to share the registration link with other senior leaders, department heads, and team members who'd benefit. The more people from your organization attend, the more you can build internal momentum for better ChatGPT usage.

Join the Next Wednesday Webinar

Register now to secure your spot. Limited capacity to ensure quality discussion and Q&A time.

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