Insight & Blogs
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Aug 26, 2025
by Charlie Cowan
The State of AI in Business 2025 - MIT report
A recent MIT report suggests that 95% of generative AI projects fail to deliver ROI, and suggests that successful companies focus on buying rather than building their AI solutions.
Aug 23, 2025
by Charlie Cowan
Generative Engine Optimization - how to get found in ChatGPT
Generative Engine Optimization helps companies get found and referenced in ChatGPT. Learn how to incorporate this new practice in your content strategy.
Jun 28, 2025
by Matilda Cowan
The AI Leadership Crisis: Even Tech Companies Can't Find AI Executives
Even technology companies are finding it challenging to source experienced AI leadership. In this article, we look at the data and suggest a path forward.
Jun 21, 2025
by Matilda Cowan
The Digital Chief AI Officer: Revolutionizing Executive AI Leadership for the Modern Enterprise
Apr 07, 2025
by Matilda Cowan
Overwhelmed by AI Vendor Options? Here's How to Create a Rational Shortlist
Apr 05, 2025
by Matilda Cowan
AI Implementation Challenges Unique to Manufacturing (And How to Overcome Them)
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